Today we launched FinLedger, a new media brand focused exclusively on covering fintech news and innovation for the financial services professional audience. We’re taking a verticalized approach, with focused coverage on banktech, insurtech, proptech and payments. Our mission at HW Media is Moving Markets Forward, and the brand mission of FinLedger is no different – everything we do will empower financial services professionals to make smarter decisions as they move their digital strategies and capabilities forward.
A little backstory – In 2016, I led a group of investors to acquire HousingWire and we set forward a strategy to build a multi-brand media business under the HW Media umbrella. Over the last 4 years, the HousingWire audience has grown 3.0x – and our team, tech stack and organizational knowledge would make any business publisher envious. Now is the time to accelerate.